Dr. Nadia Afridi, Dr. Richard Gillerman, Jose Luis Salazar, Bob Langert at a Press Conference in Quito
Dr. Nadia Afridi, Dr. Richard Gillerman, Jose Luis Salazar, Bob Langert
Originally uploaded by interplast.
Hello. I am Bob Langert, senior director of Social Responsibility at McDonald's. I am currently accompanying an Interplast volunteer surgical team to Loja, Ecuador. On this blog, I will share some of my thoughts and impressions.
There are cynics who are suspicious of corporate motivations for philanthropy. My takeaway from this awesome experience is to keep giving—but raise the bar on corporate volunteerism. While keeping the fiscal contributions flowing, the corporate world and its work force can do more to balance the equation. We need half money / half big-hearted people. Beyond what they do in their own communities, employees can get directly involved with causes and nonprofit organizations that their company supports. After all, corporations relish win-win situations. I know the Loja patients like Francisco, Wilma, Angel and Gladys won. I know the Interplast team sure had a winning feeling, including me. Ronald McDonald House Charities wins by making these smart grants where the number of children that are directly and tangibly helped keeps multiplying. Lastly, McDonald’s wins because our business is not just about serving food and fun. Giving back is not a corporate shell game; it is about doing our small part to add to a sustainable society.
We capped the evening with a surprise song. I wrote the lyrics, and Helena Hellberg sang it to the tune of Amazing Grace. Her voice was as lovely as the entire experience.